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How to Steer Buyers Evaluation Criteria

The most successful Business Development Managers don’t leave it to the buyer to determine the evaluation criteria. They build powerful comparisons into their sales process to ensure the buyer can see and appreciate where their offering is superior.

Are you delivering regular and structured skills training to your sales and customer service teams?

You can now effortlessly conduct a skills training session at your monthly sales meeting on this and similar topics.

  • All tutorials are delivered via video to allow your sales team to absorb the content together.
  • A facilitators guide is provided to assist sales managers to lead discussion and relevant skills exercises.
  • Retention and comprehension questions are examinable and feedback provided.
  • Benchmarking available within your team and against the broader sales population.